NewJeans made their feelings about the recent leadership changes at ADOR clear during their award acceptance speeches. At the ceremony, NewJeans won four well-earned awards including Artist of the Year, World Best Performer, Worldwide ICON, and the MUSINSA Popularity Award.
During their acceptance speech, Danielle directly addressed Min Hee Jin, thanking her for always protecting the group and referring to her as their CEO. Danielle's words emphasized the group's strong feelings and support for Min despite the recent changes. They conveyed deep appreciation by saying, "To the one who always treasures and protects us, Min Hee Jin CEO, we really love you and thank you!"
Hyein reinforced these sentiments later, repeatedly referring to Min as their CEO and stressing the importance of the title, stating, "I want to say this again because it may be the last time... but CEO... OUR CEO... We really thank you. We love you CEO, thank you!" These heartfelt messages resonated strongly with fans online, many of whom share the group's concerns about the leadership change.
Some fans expressed that the group's right to express their thoughts should not be censored or filtered due to fear of criticism. Despite Min Hee Jin’s continued involvement as the creative director, her departure from the CEO position has visibly unsettled the group.
Danielle revealed her struggles with the change on a private messaging platform, and Hanni made a more subdued statement on social media that sparked debates among netizens. As tensions rise between NewJeans, ADOR, and its parent company HYBE, the long-term impact of this leadership shift remains uncertain. One thing is evident — NewJeans are determined to vocalize their true feelings.